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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications - Shimp, Terence A., Hardcover
South-Western College Pub
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ISBN-13
9780324593600 | 978-0-324-59360-0
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ISBN
0324593600 | 0-324-59360-0
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Format
Hardcover
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Author(s)
Shimp, Terence A.
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Pages: 688, Edition: 8, Hardcover, South-Western College Pub
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